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Interviewing A Product Manager

Interview Questions for Product Manager – Product managers have a distinctly important role. If you’re hiring a PM, ask...

Product managers have a distinctly important role. If you’re hiring a PM, ask these interview questions to find the best candidate.

“A good product manager is the CEO of the product. A good product manager takes full responsibility and measures themselves in terms of the success of the product. They are responsible for right product/right time and all that entails. Bad product managers have lots of excuses.” – Ben Horowitz 

Product managers have a distinctly important role in a company. As Ben Horowitz puts it, they are the CEO’s of product, and in most cases, product is what you’re selling—without something to sell, your business is not a business.

Hiring any product manager can be a challenge in and of itself, and hiring a good one is like striking gold. In order to weed out the best from the rest, ask the following questions when interviewing for this integral role. 


1. How do you define product success?

“Good product managers crisply define the target, the “what” (as opposed to the how) and manage the delivery of the “what.” Bad product managers feel best about themselves when they figure out the ‘how’.” – Ben Horowitz

Horowitz’s definition of a successful product manager is the gold standard. Good product managers are fully aware of their impact on product and the company at large, and they own that. It’s about the what, not the how.

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